Workout aficionados, yoga devotees and women everywhere, there’s a new bra in town. Elyse Kaye, a former Motowner, is founder and CEO of Bloom Bras. Kaye enlisted the help of celebrity corset designer Camilla Huey to develop a patented design to make an adjustable and comfortable bra. Kaye just launched on Kickstarter to lift this company to new heights. Not only does Kaye have the entrepreneurial spirit, but she is philanthropic as well. Some of the proceeds will go to breast cancer research. Look at all the support (pun intended) and check out this unique design.